National Storage has a portfolio of digital assets that needed management, from their Australian and New Zealand sites, Investor Portal, Promotion micro-sites, Intranet and back-end automation.
They needed a partner that would be able to keep pace with the change of the organisation and manage a range of complicated requirements.
Custom development – Ongoing custom web development was required for the National Storage website.
WordPress development – We built and managed a complicated WordPress multi-site installation to provide a single platform to manage a range of content sites for National Storage.
We have maintained the management of National Storage for in excess of 5 years. The organisation has changed dramatically in that time.
We lifted the quality of the digital expression for National Storage across the board.
Complicated WordPress development
The National Storage digital ecosystem includes several discrete WordPress solutions. Our management involved the creation of a WordPress multi-site that consolidated many different code and management systems.
The WordPress solution integrated a number of complex requirement specifically for National Storage.
Organised and proactive was what was needed for the account.
A critical requirement for the account was to anticipate future needs, and get ahead of the game. Being a public company the stakes are higher for National Storage.
Digital Brand creation
Prior to engagement with Lamb Agency, National Storage had no defined digital brand style. Over 5 years the brand matured, and so did it’s online representation.
Digital style guide
We created a digital style guide that was used across a range of digital assets.
Advanced custom integration
The National Storage business is managed through a location management software based in the US.
Our responsibility was to
The National Storage marketing operation is quite sizable. That engine requires constantly feeding new data.
Lamb developed system to collect, process, and output data that would be used for mass scale marketing campaigns.
The National Storage box shop leverages a significantly modified version of WooCommerce. These changes included:
Custom integration & payment processing
All orders needed to synchronise bi-directionally with the National Storage ERP. The products that populated the store were dependant on the store that had been selected and availability of the product in the store.