In the past 6 months we have delivered incredible growth to Our Cow.
500% Growth in return on ad spend (ROAS)We give your business the attention it deserves. No set and forget confusing monthly reporting. We will break everything down into a structured and detailed format. Our commitment to open, transparent communication and collaboration is changing the digital marketing industry.
We make ourselves available for marketing meetings to all internal stakeholders, ensuring the digital marketing strategy is in sync with your marketing campaigns. As an agency we are a combination of 10 different specialised roles to leverage from.
We measure the success of your marketing by its impact on profits and your bottom line (not just making KPI’s). Our tailored, hands-on approach allows us to be reactive to short-term opportunities whilst also optimizing for long-term growth and performance.
We align with your business and its goals. We identify who your customers are and where they are searching.
We identify your key competitors and diligently audit their SEO & digital marketing activities.
We review your competitors content strategy and conduct a competitor link analysis.
We compile all the above construct our customised tactical digital strategy to achieve your marketing goals.
Clean data is the backbone of measurable results. Our data and system audit will identify any critical gaps that must be completed before any productive work can be complete.
Comprehensively explore strong and weak areas of current performance. Constantly optimising campaigns to be reactive to short-term opportunities whilst also optimizing for long-term growth and performance.
Quality of data is the foundation for all the work we do in digital marketing.
We don’t make guesses about what is and is not working, or what we think could data. Hard data is our source of truth, and if your tracking and performance data is not reflecting the reality of what is truly happening with your campaigns then that is going to lead to bad decisions.
Data Hygiene is important
Before we commence any serious digital marketing work we will always complete a data and tracking audit to ensure we have the fundamentals in place. Sometimes this does take a good amount of effort to complete, but at the end of the day, your data and the decisions based on that data will be stronger.
We look at a range of factors when determining what your digital marketing spend should be.
Tell us your goals, we’ll figure out the rest!
Ultimately, we want to know what your performance goals are. Do you want to reach $10 million in annual revenue? Do you want to keep a ROAS of 8?
Once we know what your top line digital marketing performance need to be, we can:
We are marketing strategists, it’s our job to be value added.
We are not here to spend a budget, we are here to get a commercial result.
We manage digital marketing budgets from $1,000 all the way to $250,000 a month.
Rather than focusing on cost, we work to drive improvements to the return on your investment or ad spend(ROAS) as a driving principle.
If we can achieve the margins you need on your spend and we think we can maintain that margin while expanding your growth then increasing your budget to capture that extra revenue is a no brainer.