Woolworths at Work.
Woolies at Work is the Business offering for Woolworths. Lamb was there to help get them ready for their big national launch since launching during COVID.
Woolworths at Work.
Woolies at Work is the Business offering for Woolworths. Lamb was there to help get them ready for their big national launch since launching during COVID.
We partnered with Woolworths At Work to reformulate their website for a post-COVID relaunch, now that the model showed promise.
Focus on Governance.
The critical thing that led to our approach being selected over the other offers was a our to mapping out and getting ahead of risk. For a launch this significant, it was important to get it right.
... And Stakeholders.
And with so much on the line, there were a considerable number of stakeholders who needed to make their contribution. Woolies needed a coordinated engagement to keep things on track.
We partnered with Woolworths At Work to reformulate their website for a post-COVID relaunch, now that the model showed promise.
Focus on Governance.
The critical thing that led to our approach being selected over the other offers was a our to mapping out and getting ahead of risk. For a launch this significant, it was important to get it right.
... And Stakeholders.
And with so much on the line, there were a considerable number of stakeholders who needed to make their contribution. Woolies needed a coordinated engagement to keep things on track.
Services engaged.
WordPress VIP.
Website Design.
Website Development.
SalesForce Integration.
Conversion Optimisation.
Risk Management.
Services engaged.
WordPress VIP.
Website Design.
Website Development.
SalesForce Integration.
Conversion Optimisation.
Risk Management.
Services engaged.
WordPress VIP.
Website Design.
Website Development.
SalesForce Integration.
Conversion Optimisation.
Risk Management.
Problems we solved.
01.
Aligning the activities of multitple agencies on a time critical pathway.
02.
How do we deal with DIY and Enterprise customer journeys?
03.
How do we make ensure qualified conversion, not just conversion.
04.
How do we explain something people know, but is a little different.
05.
How do we make the site as quick as possible?
06.
IT: How to eliminate data risks and implement enterprise WordPress security.
07.
IT: How do we keep our data profile as shallow as possible?
Problems we solved.
01.
Aligning the activities of multitple agencies on a time critical pathway.
02.
How do we deal with DIY and Enterprise customer journeys?
03.
How do we make ensure qualified conversion, not just conversion.
04.
How do we explain something people know, but is a little different.
05.
How do we make the site as quick as possible?
06.
IT: How to eliminate data risks and implement enterprise WordPress security.
07.
IT: How do we keep our data profile as shallow as possible?
Mobile optimisation.
BEFORE.
Concept not clear.
Overly generic content.
Unclear value props.
AFTER.
Tangible copy focus.
Extracted value props.
Service logically explained.
Mobile optimisation.
BEFORE.
Concept not clear.
Overly generic content.
Unclear value props.
AFTER.
Tangible copy focus.
Extracted value props.
Service logically explained.
Mobile optimisation.
BEFORE.
Concept not clear.
Overly generic content.
Unclear value props.
AFTER.
Tangible copy focus.
Extracted value props.
Service logically explained.
Explaining the difficult to explain.
Subtitle1.
Strong clear visuals.
Prominant CTAs.
Exacting design standards.
Explaining the difficult to explain.
Subtitle1.
Strong clear visuals.
Prominant CTAs.
Exacting design standards.
"Lamb have delivered creative and effective digital strategy solutions that are making a real difference to our business."
Makala Ffrench Castelli, General Manager Marketing & Corporate
"Sheep provided imaginative and potent online plan remedies that are genuinely impacting our enterprise."
Makala Ffrench Castelli, General Manager Marketing & Corporate
"Lambs offered inventive and powerful internet strategy solutions that are truly transforming our corporation."
Makala Ffrench Castelli, General Manager Marketing & Corporate
"Lamb have delivered creative and effective digital strategy solutions that are making a real difference to our business."
Makala Ffrench Castelli, General Manager Marketing & Corporate
"Sheep provided imaginative and potent online plan remedies that are genuinely impacting our enterprise."
Makala Ffrench Castelli, General Manager Marketing & Corporate
"Lambs offered inventive and powerful internet strategy solutions that are truly transforming our corporation."
Makala Ffrench Castelli, General Manager Marketing & Corporate
"Lamb have delivered creative and effective digital strategy solutions that are making a real difference to our business."
Makala Ffrench Castelli, General Manager Marketing & Corporate
"Sheep provided imaginative and potent online plan remedies that are genuinely impacting our enterprise."
Makala Ffrench Castelli, General Manager Marketing & Corporate
"Lambs offered inventive and powerful internet strategy solutions that are truly transforming our corporation."
Makala Ffrench Castelli, General Manager Marketing & Corporate
"Lamb have delivered creative and effective digital strategy solutions that are making a real difference to our business."
Makala Ffrench Castelli, General Manager Marketing & Corporate
"Sheep provided imaginative and potent online plan remedies that are genuinely impacting our enterprise."
Makala Ffrench Castelli, General Manager Marketing & Corporate
"Lambs offered inventive and powerful internet strategy solutions that are truly transforming our corporation."
Makala Ffrench Castelli, General Manager Marketing & Corporate
"Lamb have delivered creative and effective digital strategy solutions that are making a real difference to our business."
Makala Ffrench Castelli, General Manager Marketing & Corporate
"Sheep provided imaginative and potent online plan remedies that are genuinely impacting our enterprise."
Makala Ffrench Castelli, General Manager Marketing & Corporate
"Lambs offered inventive and powerful internet strategy solutions that are truly transforming our corporation."
Makala Ffrench Castelli, General Manager Marketing & Corporate
"Lamb have delivered creative and effective digital strategy solutions that are making a real difference to our business."
Makala Ffrench Castelli, General Manager Marketing & Corporate
"Sheep provided imaginative and potent online plan remedies that are genuinely impacting our enterprise."
Makala Ffrench Castelli, General Manager Marketing & Corporate
"Lambs offered inventive and powerful internet strategy solutions that are truly transforming our corporation."
Makala Ffrench Castelli, General Manager Marketing & Corporate
"Lamb have delivered creative and effective digital strategy solutions that are making a real difference to our business."
Makala Ffrench Castelli, General Manager Marketing & Corporate
"Sheep provided imaginative and potent online plan remedies that are genuinely impacting our enterprise."
Makala Ffrench Castelli, General Manager Marketing & Corporate
"Lambs offered inventive and powerful internet strategy solutions that are truly transforming our corporation."
Makala Ffrench Castelli, General Manager Marketing & Corporate
"Lamb have delivered creative and effective digital strategy solutions that are making a real difference to our business."
Makala Ffrench Castelli, General Manager Marketing & Corporate
"Sheep provided imaginative and potent online plan remedies that are genuinely impacting our enterprise."
Makala Ffrench Castelli, General Manager Marketing & Corporate
"Lambs offered inventive and powerful internet strategy solutions that are truly transforming our corporation."
Makala Ffrench Castelli, General Manager Marketing & Corporate
Embark on your WordPress VIP journey with Lamb.
Embark on your WordPress VIP journey with Lamb.